The Quest To Become A Strategic Supplier

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How You Can Become More Strategically Important To Your Customers

How Strategic Are You?

With some of your most important customers in mind, answer the ‘How strategically important are you?’ question using a scale of that ranges from 0 to 10.

Remember to answer the question from the customer’s perspective where 10 is ‘very important’ and 0 is ‘not important at all’.

Apply it to your top key Accounts below:

Customer Name:	How Strategically Important Are You? (On A Scale of 1-10 )
1.
2.
3.

If you find yourself today at a 4, or a 6 out of 10 on the dial in terms of your strategic importance to the customer you are not necessarily stuck there. That is the good news: you can strive to ‘turn up the dial’ in terms of your strategic importance to the customer over time. This is something we will discuss shortly.