Added on August 9, 2010
John O' Gorman
Buyer Insights , Buyer Requirements , Buyers Love DIY , Buying Decisions , Construction , Podcast , Ray Collis , Sales Person , Sales Podcasts , Tender
Buyers Are Doing it For Themselves
To borrow from the lyrics of the popular song ‘buyers are doing it for themselves.’ They are ”standing on their own two feet and…’ identifying their requirements, defining the solution, writing the specification and building the business case. All this often takes place before they ever meet a vendor! This leaves the salesperson looking for a […]