Added on November 18, 2012
Ray Collis
Buyer Psychology , Buying Decision , Cognitive Ease , Deal Closing , Decision Context or Environment , Impediments To The Sale , Processing Fluency , Sales Proposals
Is The Buyer Struggling Unnecessarily With Your Pitch?
Many sellers are unknowingly doing things that make it harder, rather than easier for the buyer to buy. They are making simple mistakes that have the potential to turn a straight forward nod of the head from the buyer into a puzzled frown. As a result they are unnecessarily over-complicating and slowing progress towards a […]