John O' Gorman

Buyers Say: ‘Interactions with Sales People Can Add More Value’

Buyers Say: ‘Interactions with Sales People Can Add More Value’

‘Insights Selling’ Could Triple Your Sales Success Says New Book

Are Sellers Adding Value? Most buyers say ‘NO.’ The results of research with buyers shows that interactions with salespeople are falling short of what is expected. In particular they are failing to offer new ideas and insights that really help the customer to buy.     A new book by the Rain Group (called Insight […]

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