John O' Gorman

Caution: Buyers Are Weary Of Questions

Caution: Buyers Are Weary Of Questions

There is a reason why buyers sit back and let salespeople do all the talking — it puts them in control. This is particularly the case because salespeople ask fewer questions when they are talking — questions that buyers may be slow to answer because of: •      Political or other sensitivities. •      Genuine information gaps. […]

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