Buyers Are Taking ‘Baby Steps’
In an effort to minimize risk buyers are taking smaller steps as they progress towards major buying decisions.
Will You Be Short-listed? How Buyer Screening Criteria Reduces Risk
There is increasing evidence that buyers are addressing risk up front in short-listing suppliers based on criteria, such as; Have you successfully completed projects of this scale and complexity before? How recently? Have you strong reference sites presently ’live’? Have you worked with companies of our size and in our industry before? How recently? What […]