Added on September 3, 2012 John O' Gorman Buying Decision , Buying Process , Sales Books , Sales Cycles , Sales Process , Sales Strategy , The Art Of The Delay
It’s Official: Procrastination Is Good For Buying!
Sellers battle procrastinating buyers every day in the hope of meeting this quarter’s target. But as a new book reveals there is a good reason for buyers to want to delay a decision. It is a classic case of buyer as a tortoise and seller as a hare. Selling To The Procrastinating Buyer Understandably sellers […]