Ray Collis

The Perfect Storm: 8 Trends That Will Rock Your World

The Perfect Storm: 8 Trends That Will Rock Your World

How organizations buy is changing – we all know that. But as a seller how to know exactly what is on the horizon in your key customer, or prospects? In this insight we will examine the key procurement related changes that will rock your world and help you predict when they will happen.

 John O' Gorman

It’s Official: Procrastination Is Good For Buying!

It’s Official: Procrastination Is Good For Buying!

Sellers battle procrastinating buyers every day in the hope of meeting this quarter’s target. But as a new book reveals there is a good reason for buyers to want to delay a decision. It is a classic case of buyer as a tortoise and seller as a hare. Selling To The Procrastinating Buyer Understandably sellers […]

 Ray Collis

The Competitive Tender: Sellers Can’t Expect Buyers To Be Monogamous!

The Competitive Tender: Sellers Can’t Expect Buyers To Be Monogamous!

Don’t be taken aback when the buyer seeks competing quotes. Instead, only get surprised if he, or she doesn’t. A sales strategy that assumes buyer monogamy is a dangerous one. The Illusion Of The Monogamous Buyer! Sellers should never get complacent. Don’t let an apparent coziness fool you into thinking that the buyer is going to be monogamous! In […]

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